Discounting strategies are not necessary: Kundu

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Naveen Kundu, Managing Director, EbixCash, has asserted that in this country, burning money has become a fashion, and in the pursuit of gaining market share, everyone is discounting, which is not required. There is enough and more business available for everyone in this country. We have to learn to live out of fear and handle the market dynamics better. I see most travel companies discounting and offering gratitude to customers. Please note that those who have to travel will travel irrespective of discounts. If that were not the case, airlines and hotels would not be running full.

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