According to FCM India, there has been 31 per cent price surge in corporate hotel bookings during the ICC World Cup 2023 versus the same period in 2022. The results are astounding, with the most significant price increase recorded at a amazing 472 per cent in Lucknow, followed by an 82 per cent increase in Pune, a 77 per cent surge in Hyderabad, a 47 per cent uptick in Mumbai and a 20 per cent escalation in Ahmedabad. Despite the price hikes, there is an astonishing 58 per cent surge in the number of nights booked within these ten cricket-centric cities when compared to the year before.