The incentive travel market is expected to reach US$216.8 billion by 2031, as per a new report published by Allied Market Research, titled ‘Incentive Travel Market’. The report stated that it will grow at a CAGR of 12.1 per cent from 2022 to 2031. In 2021, Europe accounted for 37.1 per cent of the incentive travel market size, and it is expected to maintain its dominance. Asia-Pacific and Europe are expected to have the highest CAGRs of 11.6 and 12.7 per cent, respectively, due to increased awareness about travelling and the popularity of travel incentives in these regions.
