ITB India Connecting the World for Tourism Innovation

bic event

ITB India, the leading travel trade show in India, returned for its second live edition, offering a platform for industry professionals to connect, collaborate, and explore new business opportunities. Day one of the event attracted thousands of attendees from across the globe, including leading experts, corporate travel leaders, and technology innovators.

The grand opening of ITB India 2024 kicked off with a powerful message of collaboration and innovation. In his keynote address, David Ruetz, Senior Vice President, Messe Berlin, reflected on the company’s rich history and its commitment to driving the travel industry forward and spoke of the trade show giant’s century-long legacy. He emphasised the importance of in-person gatherings, and the event’s focus on the “three Cs”: Contact, Content, and Commerce. Ruetz underscored the significance of India’s travel market, noting the heightened global interest in this region.

ITB India brings together key players from various sectors, including MICE, corporate, leisure, and travel technology. Exhibitors from leading companies and numerous international tourism boards are present, alongside strong support from over 20 top associations. The event is also geared toward staying future-ready, with a diverse array of speakers sharing insights across three conference tracks.

With its extensive networking opportunities and strategic partnerships, ITB India 2024 provides  a valuable platform for professionals to stay ahead of the curve in the dynamic travel and tourism industry.